Married At First Sight UK viewers are all making the exact same joke after spotting Kieran's 'list' about his wife, Kristina.
Now, while things started out picture-perfect for the couple - it's clear they're now facing issues down the line especially after Kieran's bombshell admission on handling his bride's PMDD as well as him kissing another bride, Polly, on the lips right in front of her.
In a Channel 4 preview clip shared before last night's episode (29 October), the pair sat down to discuss what their main 'priorities' in life were moving forward.
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Take a look at the scenes here:
Kristina explained: "Well, for me, at this moment in my life, I'd really like a husband, so that's what I'm doing."
Kieran then responded: "And I really want a wife, which is what I'm doing."
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"Yeah, so what's the issue?" the bride queried, to which her hubby explained: "You put a husband at the top of the list of your priorities, whereas a wife isn't at the top of the list of my priorities."
She then asked: "So why have you come in here then?"
"To find a wife," he replied. "But like, because of what I've been through in life, I'll never let my wife become my everything, because I know how easy it is to get sh*t on and I'm never gonna put myself in that position again. I'm never gonna do that."
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Kieran then told Kristina that he wrote down the differences between her and his ex partner, noting 'it's actually scary how similar you are'.
"There's one thing that's different, on the positive side, and that is that you're out going and she wasn't - and that is the only difference," he shared.
Speaking to the camera, Kristina hit out: "I am fuming. How am I supposed to take that? I'm gutted. I'm frustrated.
"He's not fighting for me. I'm fighting for him. All he's done is just relate me to his exes. I'm not his ex!"
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After watching the preview clip, MAFS UK viewers rushed to social media all making the exact same comparison between Kieran and none other than Ross from Friends who did a similar list exercise when deciding on whether he wanted to be with Rachel or Julie.
And, as we know, the whole thing didn't end too well for anyone involved.
One X user piped up: "Has he not seen Friends?! Doing a list to compare women backfired for Ross!"
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"Kieran you’re not ross from Friends," penned another. "You don’t need to write a list to compare two people with pros and cons."
And a final X user echoed: "Kieran have you seen Friends and how that type of list ended for Ross and Rachel [...] really she's not your exes she hasn't locked you outside for hours."
An hour after the official MAFS UK Instagram account posted the preview clip, Kieran commented on just how 'badly' the footage had been edited.
"This has been so badly edited…" he fumed. "I was told on the couch from the experts to write everything down… I didn’t do this just off my own back."
Tyla has reached out to Channel 4 for comment.
Married at First Sight UK airs every Monday to Thursday at 9.00pm on E4.
Topics: Channel 4, Married At First Sight, Married at First Sight UK, Reality TV, TV And Film, Friends