Viewers are losing their minds after realising why one of the Married at First Sight contestants looks very familiar.
MAFS, which landed back on our screens on 16 September, has already been serving up unmissable bouts of drama since the opening credits.
Dating experts, Paul C. Brunson, Mel Schilling and Charlene Douglas 'locked in' Nathan Campbell, a 24-year-old engineer from Somerset, with Lacey Martin, a 27-year-old office manager from Hertfordshire.
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The pair met for the very first time at the altar, said 'I do', and seemed primed to navigate life as a wedded couple.
Nathan, the youngest groom on the show, told the experts that he wants a big family and to be matched with somebody he has a deep connection with.
Nathan opened up about his hopes for his match, explaining that he's interested in somebody 'petite, funny, family-oriented and someone with traditional family values'.
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Talking about his perfect date, he said: "My perfect date is doing something really fun. I like doing something really active, whether it’s like bowling, golf or anything like that."
And despite Nathan and Lacey getting off to a rocky start - something many other couples can also seem to say at this stage - viewers appear to be more pre-occupied by who the engineer looks like.
Many people are convinced that he's the spit of Billy Zane, circa 1996.
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One person wrote on X: "Nathan looks too much like Billy Zane in Titanic, can't unsee it. #MAFSUK."
A second person wrote: "Geez Nathan is a dead ringer for the actor Billy Zane #mafsuk."
A third added: "I was trying so hard to think of who Nathan looks like and when he smiled it came to me. Billy Zane! #mafsuk"
I mean, if that many people are saying it, it has to be true.
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Nathan got off on the wrong foot with his bride Lacey after it became clear he fancied her (non-identical) twin.
The twin, Paige, was the first to walk down the aisle before her sister.
Nathan, stood with his back to the crowd at the altar, said: "I can hear the heels," before turning around and adding: "Wow."
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When Paige then sat down at a pew, he asked the guests: "Is that not her?"
He was then informed: "No. It's her twin."
Lacey was informed on what had happened by her friends, then told the cameras: "It's not nice hearing that my husband is saying 'wow' to my twin. Growing up people used to say how my twin was prettier than me. That's annoyed me only because I didn't get a wow."
Married at First Sight airs every Monday to Thursday at 9pm on E4.
Topics: Channel 4, Married At First Sight, Married at First Sight UK, Reality TV, TV And Film