Marks & Spencer Launches LGBT+ Colin The Caterpillar Cake For Valentine's Day

Marks & Spencer has announced a special LGBT+ version of its Colin The Caterpillar cake in a bid to make it more inclusive.

The updated 2022 edition of the popular chocolate treat is due to hit shelves in time for Valentine's Day.

The special set costs £10 and is part of the supermarket's limited-edition Valentine’s Day range.

M&S)

For 2022, the cake is available in a same-gender pairing for the first time ever. This means customers will be able to purchase a set with two Colin or two Connie cakes.

The chocolate cakes have been adorned with pink and white heart-shaped sprinkles and a pink milk chocolate heart on their backs - and they're so in love, even their eyes are the shape of lovehearts.

M&S confirmed the news this week, announcing: “PSA: our limited-edition 'love is in the air' Colin and Connie cakes have landed in store!

"Pick up two for £10 and create your perfect couple – Colin and Colin, Connie and Connie or Colin and Connie. Who would you share these with?”

M&S)

People in the comments tagged their loved ones and it seems the caterpillar cakes will be a huge hit.

“How adorable are these," wrote one commenter.

Another Instagram user said: “Look how cute they are”.

And a third wrote: “As if Colin could get any better. Need lol.”

While someone else added: “Love this, who said romance doesn’t exist!!”

M&S)

This isn't the first time M&S has launched a special holiday themed version of their caterpillar cakes. Last year a 'flower power' Connie the Caterpillar cake for the very first time for Mother's Day.

Last year M&S launched "the ultimate Valentine's gift", a limited edition cake gift that featured both Colin and Connie cakes.

Connie wore a cute pink bow, and has long eyelashes, while a loved up Colin sat happily next to her.

We can't help but love them.

The limited edition Valentine's Day Colin and Connie cakes are available at M&S for £10 now.