Now, I'm sure every parent loves to spoil their little one on their birthday, Christmas or special occasions but one mum has really taken it to a whole new level.
Florentina Cunningham, a 27-year-old mum from the Scottish Borders, has really splashed the cash on her six-week old baby, Queeniana.
At just over a month old, the newborn already has an impressive designer wardrobe including a Chanel handbag.
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And that's not all.
The little tot also has both a Louis Vuitton and a Hermes blanket, a Balmain changing bag, and items from huge designer labels like Dior, Versace, Burberry and Dolce and Gabbana.
Florentina revealed she spends longer planning her daughter's outfits each day than her own.
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"She's already got a better wardrobe than I have," she said. "We went shopping in London in the summer where we bought our baby her very first Chanel bag before she was born.
"I also bought her a stunning pink puffball dress in Harrods for her to wear when she turns one."
That's definitely a million miles away from my hand-me-down dungarees.
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Florentina was beyond eager to have a little girl when she first found out she was pregnant and got to shopping for her new daughter's outfits with matching accessories including shoes, hats and handbags right away.
Even before she was welcomed to the world, little Queeniana had lots of bespoke outfits made by a designer in Italy ready for when she was born.
Florentina, who describes herself as 'extra' and loves to stand out from the crowd, says she absolutely loves to dress her daughter up every day.
Confessing she is over the top, the mum also likes to reflect her style with how she dresses and spoils her baby girl.
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"I always want to give my daughter the best," she explained. "People comment on social media saying she's spoiled and that she is like a little doll.
"It's been my dream to have a little girl and I couldn't wait to meet my baby girl, and spoil her with lovely things."
And it's not just the luxury goods as the mum and daughter duo also indulge in 'little pamper evenings' together.
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Florentina continued: "She has all her little products lined up, a cosy dressy gown and fluffy slippers.
"It's the cutest thing ever, and she loves getting pampered."
The mum added: "I can't wait for us to do more things like this together when she is older."
Rhiannon Ingle