The Kardashian family are famed worldwide for sharing the ins and outs of their high-profile lifestyle on their numerous TV shows and across social media.
Their first reality series caught the attention of fans back in 2007 and now - 14 spin-offs, several million-dollar brand deals, and 12 adorable babies later - the five-sister family still remain the most hotly-discussed on-screen celebrities of age.
But it turns out, sharing the highs and lows of your parenting journey, love life and money-making ventures with the entire world can sometimes come back to bite you in the bum.
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And no one is more aware of that this week than mother-of-four Kim Kardashian, who has come under fire from fans for sharing a rather controversial aspect of her luxury office.
The 43-year-old used the ongoing social media trend of celebrities giving their followers an inside-look into lavish lives by letting us in on exactly what her mega office looks like.
Her SKKN BY KIM office video was uploaded to TikTok, which began with the A-list entrepreneur listing of the ‘of course’ features the business space includes.
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"I'm Kim Kardashian, of course I have all my magazine covers covering my walls," she began the now-viral video.
The TV star then showed off further aspects of her plush workspace, which is also complete with a mannequin measured exactly to her specifications, a large screen showing her beauty campaigns on a loop on a big TV wall, 3D models of her brain and a plane.
It was then that the camera panned to a tanning bed in the corner of her office, after which she has came under fire from her followers for promoting a product linked to increasing the risk of skin cancer.
One viewer penned in the comments: "Still can't get over the tanning bed in 2024."
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Someone else added: "But why the tanning bed?"
Sharing the video on X, another hit out: "The rich are so out of touch."
Some also questioned the tanning bed because Kim's younger sister, Khloe, is a two-time melanoma survivor.
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Colorado medical professional Dr Scott Walker even shared the video to his own 1.1m TikTok follower account, slamming the star for her online revelation.
"Kim! I love you but please get rid of the tanning bed in your amazing office especially when Khloe has had melanoma!" he wrote.
"Skin damage starts with your very first tan. Each time you tan, the damage builds up, creating more genetic mutations and greater risk."
Tyla has contacted representatives for Kim Kardashian for comment.
Topics: Celebrity, Health, Keeping Up With The Kardashians, Khloe Kardashian, Kim Kardashian, The Kardashians, TikTok