Travis Kelce's team have made it to the Super Bowl for the third consecutive year, but eagle-eyed Taylor Swift fans are convinced they've 'worked out' her superstitious ritual at the game.
The sporting event is set to take place early doors next month (9 February) at Caesars Superdome in New Orleans, United States.
And it's clear Swifties all over were absolutely buzzing when Taylor, 35, shared a kiss with Travis, also 35, after the Chiefs took home the victory against the Buffalo Bills on Sunday (26 January).
They took no time rushing to social media to share their fan theories on how Taylor 'helped' her boyfriend secure the win.
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And, according to them, part of this was down to none other than the 'Cruel Summer' singer's outfit choice.
Taylor opted for a head-to-toe Louis Vuitton get-up which reportedly totalled more than a staggering $10,200.
However, it was her black mini skirt which caught the attention of fans online with many pointing out the fact it looked very similar to the skirt she wore to last year's AFC Championship game.
One X user wondered: "Is she wearing the same pleated skirt as last year??? Superstitious queen!"
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"Wait is this the same skirt from last AFC champs??? oh she’s def superstitious!" declared a second.
A third joked: "I’m not superstitious.. but I am a little stitious."
"That’s so real of her haha," praised another while a final Swiftie theorised: "She also wore a beanie at last year’s Bills game so add that to the skirt and this girl is all in on the superstitions!"
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And that's not the only thing which sent Swifties into a right spiral.
Along with Travis' mum Donna, the 'Bad Blood' hit-maker cheered her beau on from the sidelines during the game which saw the Chiefs defeat the Buffalo Bills 32-29.
Later, a video went viral of the couple - accompanied by the rest of the Chiefs - going through the arena tunnel to exit the field, where Taylor could be seen jumping up and down with excitement.
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The sweet clip then saw Travis throw an arm around his girlfriend, before pulling her in for a forehead kiss.
As we say, viewers haven't been able to contain their adoration for the pair, with one commenting on Taylor's elation.
"The way she’s jumping like a little kid!" one wrote on social media.
Another penned: "She’s literally jumping for joy too cute."
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A third gushed: "So cute [love-heart emojis]."
"This just became the internet’s favourite moment", another echoed.
Topics: Taylor Swift, Celebrity, Travis Kelce, Sport, Sex and Relationships, US News, Super Bowl, Fashion, Music