Good Morning Britain took a dramatic turn earlier today when Ed Balls ended up kicking Susanna Reid in the head - much to her understandable horror.
The moment came as the presenters debated the topic of etiquette on planes - specifically, whether or not it was ever okay to pop your feet up on the seat in front.
"You’ve paid for your ticket - whether it’s a plane trip or train ride, why shouldn’t you get comfy?" the programme tweeted as it posted the clip.
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"But is it ever okay to put your feet on the seat?"
"@edballs might have answered that question already."
The early morning discussion saw Susanna, Ed, Kevin Maguire and Andrew Pierce seat themselves in a set of plane seats.
After they sat down, Ed suddenly swung his leg up onto the back of Susanna's chair, in turn accidentally knocking her head.
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"Oh, I'm sorry!" he asked his co-presenter, leaning over to see if she was okay.
A shocked Susanna bent over and held her head, as she said: "I think we've decided it's not ok, there we go."
Ed looked mortified as the others laughed, before Susanna jokingly added: "I don't know if I can carry on doing the programme. I'm seeing stars. That is our debate this morning, should you put your feet up on seats?"
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Andrew cut in: "I think Ed Balls has answered that question!"
Some viewers accused Susanna of 'over-reacting' and being a 'drama queen', though one person defended her, tweeting: "I think it was more shock than contact."
Others also shared their own horror stories from plane journeys, with one writing: "The passenger in front of me with very long hair hung it over the back of their seat so it was hanging over my tray table."
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Responding to the debate in question, someone else said: "If people want to stretch out - pay 1st class. Otherwise get ousted from flight (on ground). Have ticket declined.
"Close spaces are where each has to be within & not encroach on another."
Another added: "You shouldn't put your feet on the chair in front even if nobody is sitting there."
Kevin later praised Susanna for carrying on like a trooper, saying in a tweet: "Full of admiration for @susannareid100 soldiering on after @edballs kicks her in the head."
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He then quipped: "Anybody know a good personal injury lawyer?"
Topics: Good Morning Britain, TV And Film, Celebrity