The latest season of I'm A Celebrity... Get Me Out of Here! kicked off on Sunday (17 November) and it's clear we're in for a proper treat if the rest of it is anything like the first few episodes we've rattled through.
Now, there's been a whole of buzz about camp-side rules from ITV viewers at home with many very intrigued on what is and isn't considered contraband when it comes to the jungle.
Earlier this week, we saw a few people online speculate over Tulisa and Jane Moore allegedly wearing make-up which is said to go against I'm A Celeb's rules.
But there's apparently one extremely strict beauty rule that only one contestant was exempt from in the history of the beloved reality TV programme.
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While celebs aren't permitted to bringing some lippy and mascara into the jungle - there are reportedly some special circumstances.
Back in 2017, Made In Chelsea's Georgia Toffolo - also known as Toff - took home the prestigious 'Queen of the Jungle' accolade.
After taking home the title, she opened up about the reason why she was granted special permission to enter with make-up - in order to cover up her severe acne.
"I honestly wouldn’t have been able to look any of my campmates in the eye if I didn’t have my make-up on," she told The Sun after the show.
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“When producers told me it was banned I broke down in tears and said, 'I can’t do this'.
"I’ve been to the doctors so much over the years. It’s a medical problem and I’ve been on strong tablets for six months trying to get rid of them."
Georgia continued to explain: "So show bosses agreed that, because it was a medical problem, I was allowed to put foundation on once a day in the morning.
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"I wish I could walk around with no make-up on but I have big angry red marks all down the side of my cheeks.
"Some people don’t understand how badly it affects my confidence and upsets me."
Georgia also opened up about another item she was able to smuggle in - chicken fillets.
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No, not the food, the bra padding.
"I felt really skinny," she continued. "I had small boobies anyway and I looked down and I was completely flat. I took in chicken fillets in my bra, but I accidentally lay on one and burst it.
"So I had one booby with a chicken fillet and one without, so I had to sacrifice them. I’ve just had to embrace my small boobies."
Georgia added: "I doubt I would ever get a boob job when I can buy chicken fillets. It’s nothing to be ashamed of."
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Tyla has previously reached out to ITV for comment on the jungle rules.
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Topics: Celebrity, ITV, Im A Celebrity, Reality TV, TV And Film, Beauty, Make-Up