There seems to a be a brand-new dating trend every week these days and the hype for this newly-coined relationship lingo doesn't seem to going anywhere anytime soon.
So, we already know all about the new 'NATO' dating obsession, the seven warning signs you're in a 'situationship', the new 'shallowing' technique that can help boost your sex life and the five biggest dating trends predicted for 2024 but now there's one more to add to the rundown.
A relationship expert has warned couples of 'faux-mancing' this Valentines Day and you may be guilty of doing it...
OK - so V-Day is less than a week away now and I'm sure many couples out there are frantically rushing about trying to sort out some last-minute plans, Galentine's ideas, gifts for our significant other and outfits for the special occasion.
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But now, it seems there's yet another thing for us to be mindful of come February 14th and that is the dating phenomenon known as 'faux-mancing'.
So, what on earth is this dreaded 'faux-mancing'?
Well, many people - celebs especially - may in fact be guilty of being a 'faux-mancer' with Valentine's Day really taking the trend to a whole new level.
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Relationship expert and founder of the Wingman Dating App, Tina Wilson, describes 'faux-mancing' as the term used to define relationships primarily created for display on social media.
She tells Tyla: "The overly flashy, superficial displays of affection online aim to convey an image of happiness and success to others."
"Both members of these couples are well aware that they are projecting a faux romance."
Tina continues: "With their partner in crime, they travel, go on weekend getaways, indulge in luxury, and exchange gifts to create the illusion of being deeply in love.
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"However, behind the scenes, it's all staged for attention. Expect 'faux-mancing' to be trending everywhere this Valentine's."
Yikes.
In brighter Valentine's news, Primark has just released its all-new 'Ultimate Valentine’s Day' collection and shoppers are going absolutely wild for it.
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Whether you opt for some sexy lingerie sets or snuggly PJs, a new red lippy or some bits and bobs for your little one, table scaping essentials and pampering products or just a snazzy new claw clip to add a touch of L-O-V-E to your look - it's clear that Primarni fans are beyond buzzing to get their paws on the new collection.
Many have rushed to social media to share their excitement with one Instagram user writing: "Stunning, I need to buy this!"
"I finally found this underwear set, it’s lush," praised a second while a third chimed in: "Super duper cutsie."
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A fourth admitted: "Had to buy one of each of the collection!"
"Soo beautiful and cute," gushed a fifth while a sixth penned: "Got It and it looks so cute and romantic love it!"
"I have never ever needed anything more in my life," claimed another Instagram user while a ninth echoed: "Omg I need all of this!"
A final Primark fan quipped: "I’ll be running to Primark, pray my store has some!"
I'm sure a whole load of people are thinking the exact same.
Topics: Life, Sex and Relationships, Valentines Day, Social media, Money
Rhiannon Ingle