While Vera Wang has long-established herself as the youthful queen - and it would seem that her daughter is now continuing the legacy.
Wang, who is best known for her iconic wedding dresses, has surprised fans after posting photos of her 'ageless' daughter, Josephine Becker, on her birthday.
The 74-year-old took to Instagram yesterday (19 September) to share with her 884k followers some super sweet snaps of her daughter's special day, with the fashion designer uploading five photos from the birthday bash.
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The first was a photo of Josephine smiling in what looks like a beautiful candle-lit restaurant, while the second shows Wang posing next to Josephine, accompanied by two other party guests.
Other shots include a stunning floral centrepiece spread, as well as a 'mom' place cardholder on a dinner plate, and then a gorgeous selfie of the Vogue fashion icon herself to top it all off.
Wang captioned the cute photo-dump: "To my beautiful daughter Josephine. So thrilled to have celebrated your 30th birthday with you! I am so filled with pride."
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The post, which has since been liked over 36.7k times, has sparked quite the shock amongst fans online, however, as they couldn't quite get over Josephine's age.
One Instagram user penned: "30?! I swear to god I thought she was 18 at first glance. She has your good ageing genes!
"Congratulations on both ur bday and good genes!"
"The Wang genes needs to be studied," commented a second, "She freaking looks like 16."
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A third praised: "Your genes are unreal."
"Are you sure she’s not a teenager and she’s 30?" joked another.
And a final Instagram user added: "She looks like she can't be any older than 20, that's crazy!"
But this post is just one of many where Wang has totally bamboozled the internet by how she ages - or seemingly doesn't.
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She recently uploaded snaps taken with fellow designer, Keith Lissner, at the US Open this past weekend, with fans also quick to comment on designer’s youthful appearance.
One person wrote: "Vera does not age."
"Age is just a Number," another remarked.
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"She looks like 20 wow amazing my idol," a third wrote.
Wang has said that she has never thought of 'going way out of [her] way' to 'preserve youth in a fanatical, obsessive way' but finds the praise 'very complimentary' - before thanking her 'magic elixir' which helps her keep so young.
And while it's no doubt that she and her daughter look absolutely fabulous - it is important to remember that ageing is a totally natural part of life that should be embraced.
Rhiannon Ingle