It's the BBC reality-thriller that - quite frankly - EVERY man and his dog seems to be going on about.
I mean, who can blame them? It's got shock assassinations, staggering plot twists and, well, presenting magnate Claudia Winkleman.
We are, of course, talking about The Traitors, which returned to our television screens earlier this month for its second series, and viewers seemingly can't get enough...
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"The casting director for #TheTraitors has to be the best in the business. Best TV show two years in a row, second series better than the first. Take a bow!" one fan penned on social media this week.
Another tweeted during last Wednesday's ep: "I never watched the first series and couldn’t understand the hype! Now I can’t get enough of it! Best episode yet! Bring on the next two days!"
The high-suspense series draws to a conclusion this Friday (26 January) in a nail-biting finale, which will determine who will walk away with the colossal cash prize.
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Don't fret, however, fans of the show, as you may not have to wait a whole 12 months for another series to be produced.
That's because a new report from The Sun claims the BBC is actually planning to launch a celebrity spin-off of the already successful reality competition.
That's right - producers of this must-watch whodunnit have reportedly set their sights on an A-list edition of the show.
The publication claims an inside source has this week informed them: "Bosses want big names as the show is getting big viewing figures.
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"And they know they'll have plenty to choose from as The Traitors has huge fans within the showbiz world.
"But they also want stars who are likely to be great game-players and who have great survival skills, the ability to double-cross or a way of sniffing out a back-stabber."
Apparently, bosses wanted to give another civilian run of The Traitors a go before considering a celebrity spin-off, but after mega TV ratings and buzzy word of mouth acclaim for season two, they're convinced now is the right time.
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"They're shooting for the stars too, because they don't see why they can't attract the same calibre of people that currently sign up for Strictly and I'm A Celebrity," The Sun's source claimed.
And when it comes to which high-profile people are said to be on the BBC's wishlist to appear on the show, let's just say, viewers are unlikely to be disappointed...
Among those whose names are being thrown around are controversial ex-MP Matt Hancock and Match of the Day frontman Gary Lineker.
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Arguably even more exciting, however, is that 'frenemies' Coleen Rooney and Rebekah Vardy are believed to be the most sought-after stars for a celeb version.
The WAGs became embroiled in a courtroom feud - dubbed 'Wagatha Christie' after Rooney discovered Vardy had reportedly been selling stories about her to the press.
Since then, the duo have been at each other's throats, so viewers would be in for a treat to see these two going head-to-head once again...
Tyla has contacted the BBC for a comment.
Topics: BBC, Celebrity, TV And Film