Netflix subscribers, we’ve got some bad news for you – expect costs to be creeping up.
The streaming platform, which is home to global hits such as Bridgerton, The Crown and Sex Education, has announced it will be raising the prices for its services in the UK and Ireland in order to provide the same level and consistency of content for its subscribers.
They added the price hike comes as a response to added competition from rivals such as Amazon Prime Video, Disney Plus and Apple TV.
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“We have always been focused on providing our members both quality and clear value for their membership,” a spokesperson explained.
“Our updated prices reflect the investment we have made in our service and catalogue and will allow us to continue making the series, documentaries and films our members love as well as investing in talent and the creative industry. “We offer a range of plans so members can choose a price that works best for them.”
Netflix, which has around 14 million subscribers in the UK, is to raise the price of its most popular package, which offers simultaneous viewing on two screens, HD and the ability to download shows and films to two devices, to £10.99 a month. It currently costs £9.99 a month.
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Elsewhere, its most basic package, which allows viewers to watch only one screen at a time and download to one device, will rise by £1 a month to £6.99.
And its premium package, which allows Netflix to be watched on up to four different screens at a time and downloads to up to four devices, will increase by £2 a month to £15.99.
New subscribers will pay the increased rates immediately, while historic subscribers have been given 30 days notice before prices rise.
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It’s the second time in 18 months that Netflix has chosen to hike prices in the UK and Ireland – and it’s safe to say subscribers aren’t thrilled with the news.
Taking to Twitter, one person wrote: “Ridiculous prices.”
“Don’t get me wrong, they have some decent originals, just not enough to justify price,” a second person said.
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“Alright I’m def cancelling @netflix, the price is going up again like it’s just got Increased like a month ago,” said a third, and a fourth agreed: “Netflix has about one price increase left before that cancel button is hit.”
Topics: Netflix, TV And Film